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Asa
(redirected from Advertising Standards Authority)

   Also found in: Dictionary/thesaurus, Medical, Financial, Acronyms, Wikipedia, Hutchinson 0.05 sec.
Asa (ā`sə), in the Bible, king of Judah, son and successor of Abijah. He was a good king, zealous in his extirpation of idols. When Baasha of Israel took Ramah (a few miles N of Jerusalem), Asa bought the help of Benhadad of Damascus and recaptured Ramah. His son Jehoshaphat succeeded him.
ASA - Adaptive Simulated Annealing


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In early March 2005, the Advertising Standards Authority (ASA) in the United Kingdom--a quasi-government "truth in advertising" watchdog--upheld a complaint against an organic group for fund raising leaflets implying that organic foods were healthier.
Using the Landbank Report, the Women's International Network challenged P&G's environmental equivalency claims before the UK's Advertising Standards Authority, which ruled that P&G's claims were misleading.
Their latest disagreement involves the former's complaint to the Advertising Standards Authority (ASA) that Gillette's advertising is misleading -- complaints that have already been upheld in Australia and Germany.
 
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