ARPU

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ARPU

(Average Revenue Per User) A revenue calculation often used in the cellular industry and other subscription-based services where users pay varying fees depending on type of contract and usage. The term may be used in any industry that measures revenue on a per-user basis.
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Mobile Maps Pre-installed Map Users (millions) Over the Air Map Users (millions) Average Revenue per User ($) Total Spend ($ millions)
Mobile Map Application Users (millions) Average Revenue per User ($) Total Spend ($ millions)
With minimal capital investment, Clarity's Push-to-Talk Hosting solution can quickly help these wireless carriers add to their services portfolio, increase average revenue per user and build the kind of customer loyalty and stickiness that Nextel was known for as a result of its Direct Connect[TM].
Providers will continue to rake in profits, however, Average Revenue Per User (ARPU) levels have declined significantly, and the downward trend is expected to continue, the high-tech market research firm says.
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