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CAN-SPAM

   Also found in: Acronyms 0.03 sec.
CAN-SPAM
(Controlling the Assault of Non-Solicited Pornography And Marketing Act of 2003) A U.S. statute effective January 1, 2004 that allows spammers to be fined up to $6 million. It defines how legitimate marketers must create their e-mail ads in order not to be considered spam. The message header must have a truthful subject line and a valid return address. The message must clearly state that it is an advertisement and have a simple way to opt out (cancel future ads from this source). If the user opts out, the advertiser must no longer send to that address after 10 days. See spam.
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The federal government attempted to help the problem, with its CAN-SPAM (Controlling the Assault of Non-Solicited Pornography and Marketing Act) law, which took effect in 2004 and has penalties of up to $11,000 for each violation.
Indiana's a top spam target: Hoosiers rank #7 for unsolicited ... by Hromadka, Erik / Indiana Business Magazine
CAN-SPAM Act Regulations Issued The Federal Trade Commission (FTC) has issued final rules implementing the 2003 CAN-SPAM Act and clarifying several elements of the law to make it easier for firms to comply.
Report: government pushed homeownership too far by Units
Supporters tout that when performed properly, the process more than meets all CAN-SPAM requirements and it is fully endorsed by trade organizations such as the Direct Marketing Association (DMA).
Email append: is it a hot online marketing strategy or too hot to ... by Estremera, Diana; Bocknik, Ed / The Non-profit Times
 
 
 
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