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ad serving

The hardware, software and personnel required to deliver advertisements to Web sites and ad-supported software. It also includes the monitoring of click-throughs and required reporting to the ad purchasers and Web site publishers. See adserver and Internet advertising.

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Previously, he founded AdKnowledge, a pioneer of hosted solutions for online advertising and developer of the world's first central ad server, where he filled various roles as CEO, vice president of marketing, sales, business development and client services until the company was successfully sold to CMGI in 1999.

Zinio Systems Names Executives to Top Posts; Company Grows Marketing ... by Business Wire

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ad serving (redirected from Central ad server)

ad serving

ad serving
(redirected from Central ad server)