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churn rate

   Also found in: Wikipedia 0.04 sec.

churn rate

(1) The percentage of customers who cancel their online, cellphone or other subscription service during a certain time period.

(2) The percentage of employees who leave the company during a certain time period. See churning.
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SprintNextel's inability to hold onto its subscribers, as evinced by its terrible churn rate compared to other US carriers, may finally be at an end.
STRATEGY ANALYTICS: Sprint Poised to Reclaim Ground in US Wireless ... by Business Wire
The highly competitive mobile phone market in Europe has led to a rising churn rate among customers, signalling the end of high-margin days for mobile phone operators.
Research and Markets: the Carphone Warehouse Group is Europe's ... by Business Wire
Stemmler continued, "We expect a positive impact on our churn rate, new customer growth rate, and total customer satisfaction.
Operon Biotechnologies Selects Soffront CRM to Improve Customer ... by Business Wire
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