mass customization

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mass customization

mass means of production able to meet the highly specific individual needs of customers (compare MASS PRODUCTION). Mass customization has become possible as the result of NEW TECHNOLOGY – see also FLEXIBLE PRODUCTION, JUST-IN-TIME MANAGEMENT. The ability to differentiate products and markets is widely seen as one defining feature of a POSTMODERN social formation. Developments in E-COMMERCE may ultimately lead to a digitalized production and distribution system which collapses the distinction between manufacturing and services. Mass customization is part of what is meant by POSTINDUSTRIAL SOCIETY and a culture of POSTMODERNITY.
References in periodicals archive ?
Auto Business News-July 19, 2017--Insignia Group along with Jaguar Land Rover to launch JLR-branded vehicle-to-accessory visual configurators
All Jaguar vehicles, the Land Rover Discovery Sport, Range Rover, Range Rover Evoque and Range Rover Sport are currently available on the online configurators, with other models soon to be added.
Jaguar Land Rover MENA has introduced new online vehicle configurators designed to enrich customer experiences across its six markets in the Gulf region.
Visitors utilizing the configurators will find the functionality of the programs to be straightforward.
Simple and functional, these are the reasons manufacturers have so much success with our product configurators, adds Rob Zesch, President and COO of CADENAS PARTsolutions.
To facilitate this, we have created one of the most progressive car configurators currently available online.
RITTAL is expanding its range of well-established configurators for the Comfort Panel and Optipanel command panels by adding another engineering tool: the new Configurator for support arm systems.
Instead, New York Air Brake uses online configurators that automate the disparate manual processes typically associated with supply-chain configuration, pricing, and quoting.
Product configurators in conjunctions with CAD/CAM systems and flexible automation (e-factories of the future) have the potentials to achieve the goals of data management systems with regards to rapid product development.
Relationship Offers GlobalSpec Clients the Ability to Add Web-Based Configurators to their Company Websites
QA Graphics' Shift Virtual Configurators are custom developed to fit any organization's individual needs to showcase customizable equipment, product and accessory lines.
With headquarters in Santa Barbara, CA, Experlogix Configurators are in use in more than 500 companies worldwide, spanning a wide variety of markets, including heavy equipment manufacturers, material handling, electronics, custom cabinet makers, door and window manufacturers, furniture, apparel and more.