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customer relationship management
(redirected from Customer relations management)

    Also found in: Acronyms, Wikipedia, Hutchinson 0.01 sec.

See CRM.

(business)Customer Relationship Management - (CRM, CIS, Customer Information Systems, Customer Interaction Software, TERM, Technology Enabled Relationship Manager) Enterprise-wide software applications that allow companies to manage every aspect of their relationship with a customer. The aim of these systems is to assist in building lasting customer relationships - to turn customer satisfaction into customer loyalty.

Customer information acquired from sales, marketing, customer service, and support is captured and stored in a centralised database. The system may provide data-mining facilities that support an opportunity management system. It may also be integrated with other systems such as accounting and manufacturing for a truly enterprise-wide system with thousands of users.


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? Mentioned in ? References in periodicals archive
 
Wilkin Guge will develop and implement a branding initiative for Phoenix Motorcars and a fully integrated marketing communications campaign to support the company's customer relations management, media and marketing efforts.
Branding agreement by Filus, Sarah / Los Angeles Business Journal
Its campus enterprise solutions include human capital management, financial management and customer relations management products.
Oracle buys PeopleSoft ... finally: company pledges to continue ... by University Business
John Rinn has been named director of customer relations management.
Millennium Business Solutions Group Inc by San Fernando Valley Business Journal
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Customer Quality Service
Customer Quality Window
Customer Ready
Customer Ready Systems
Customer receipt
Customer Record Center
Customer Record Information System
Customer Record System
Customer Records and Information System
Customer Reference Data
Customer Reference Number
Customer Reference Portfolio
Customer reference program
Customer Relation Representative
Customer Relation Unit
Customer Relational Automated Management System
Customer Relational Marketing
Customer relations
Customer relations
Customer relations
Customer relations
Customer Relations Coordinator
Customer Relations Department
Customer Relations Enhancement Activity Team
Customer relations management
Customer Relations Management Center
Customer Relations Management Officer
Customer Relations on the Web (First Tracks Software, LLC)
Customer Relations Support Office
Customer Relations Working Group (European Union postal program)
Customer Relationship
Customer Relationship Center
Customer relationship management
Customer relationship management
Customer relationship management
Customer relationship management
Customer Relationship Management Association
Customer Relationship Management Benchmarking Association
Customer Relationship Management Center
Customer Relationship Management Consumer
Customer Relationship Management System
Customer relationship manager
Customer relationship manager
Customer relationship manager
Customer Relationship Marketing
Customer Relationship Marketing Management
Customer Relationship Officer
Customer Release Home Agent
Customer Reliability Excellence Monitor (electric utility industy)
 
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