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Customer Relationship Management
(redirected from Customer relationship manager)

   Also found in: Dictionary/thesaurus, Wikipedia 0.01 sec.
(business)Customer Relationship Management - (CRM, CIS, Customer Information Systems, Customer Interaction Software, TERM, Technology Enabled Relationship Manager) Enterprise-wide software applications that allow companies to manage every aspect of their relationship with a customer. The aim of these systems is to assist in building lasting customer relationships - to turn customer satisfaction into customer loyalty.

Customer information acquired from sales, marketing, customer service, and support is captured and stored in a centralised database. The system may provide data-mining facilities that support an opportunity management system. It may also be integrated with other systems such as accounting and manufacturing for a truly enterprise-wide system with thousands of users.


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INTERNET BUSINESS NEWS-(C)1995-2008 M2 COMMUNICATIONS LTD Maximizer Software (TSX:MAX), a provider of CRM solutions, announced on 25 September the launch of a new on-line resource for customers for the Maximizer customer relationship manager (CRM) software.
Alison Harrison, customer relationship manager and will bring a wealth of experience to the team.
Peter Graham, customer relationship manager for the Gateshead-based firm, added: "The provision of exceptional customer service is vital to our ongoing success and we have appointed Julie to help maintain the highest standards of customer support.
 
 
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Customer Release Home Agent
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Customer Requirement
Customer Requirement Template
Customer Requirements Data Set
Customer Requirements Document
Customer Requirements Specification
Customer Requisitioning Account Module
Customer Reservation System
 
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