digital signage

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digital signage

(1) See digital signature.

(2) Using electronic signs to advertise products or information. Digital signage includes LCD, LED, plasma and front-projection displays to target audiences in shopping malls, airports and other venues. Digital signage is sometimes called the "fifth screen," with movies, TV, personal computers and mobile devices being the first four. See digital signage software.
References in periodicals archive ?
1 Plasmawave: A digital signage system that displays moving and still images, as well as subtitles, on large plasma and liquid crystal screens.
If you've got a perishable item that is sitting out too long, retailers can put the digital signage system to work promoting that item," says Reflects Nesbit.
The Working Paper details the benefits of advertising on retail digital signage systems and addresses the ability to mass customize messages, as well as advertising effectiveness.
Phil Harpur, Senior Research Manager, Australia & New Zealand ICT Practice, Frost & Sullivan said, "Retail is one of the fastest growing markets for digital signage in Australia with most major Australian retail chains and shopping centres having installed some form of digital signage systems.
NTT Com estimates that the average cost of launching and operating a Spot Media digital signage system will be about one fourth of previous cost levels.
The Information Technology Division is soliciting proposals from qualified consultants to provide and install a digital signage system, including all necessary hardware, software and services.
introduced the digital signage system with remote management solution, the iSignager, for chain store business users.
The digital signage system has become the centre of school communication.
We receive a check for about $200 every quarter," says Salas, who adds that the impetus for installing TUN's digital signage system in 2004 was not really to make money.
TASDAQ: 8050), a leading manufacturer of industrial motherboards and embedded systems, has once again excelled in the iF product design award 2013 competition for its SI-38 digital signage system, after winning the 2012 Computex Taipei d&i Gold Award and Industrial Innovation Achievement Award.
The contractor shall furnish all necessary labor, materials, tools, equipment and supervision to replace two existing dated electronic signage systems and a static way finding system with a single digital signage system incorporating content player management software.

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