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eye tracking
(redirected from Eyetracker)

   Also found in: Wikipedia 0.06 sec.

eye tracking

Determining what a user looks at. Using sophisticated equipment, eye tracking follows the eye movements of a person looking at any visual such as a printed ad, an application's user interface or a page on a Web site. It is used to analyze the usability and effectiveness of the layout.



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For example, if the eyetracker is enabled, more information is available.
First, eyetrackers exist, which can tell roughly where a person's eye is pointing.
The company has the most advanced technology on the market today with its small spot scanning LADARVision(R) system with an FDA approved eyetracker and is the only company currently conducting clinical trials for its CustomCornea(R) wavefront measurement device," Palmisano continued.
 
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