Facebook Beacon


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Facebook Beacon

A controversial Facebook advertising program introduced in 2007, which posted updates on members' profiles when they interacted with partner websites, such as Blockbuster, Overstock, Hotwire and Travelocity. In 2008, class action suits were brought against certain partner sites as well as Facebook. Although Beacon was changed to opt-in instead of being automatic, the service was shut down in 2009. See Facebook.
References in periodicals archive ?
See Om Malik, Is Facebook Beacon a Privacy Nightmare?
Web mining and privacy concerns, including the Facebook Beacon controversy;
In recent years, Kamber served as lead counsel in nationwide class actions that resolved the contaminated pet food recall ($24 million), lead paint contamination with Thomas the Tank Engine & Friends ($30 million), numerous cases of defective digital rights management software on music and computer game CDs and DVDs and, most recently, the Facebook Beacon privacy matter (approval pending).
The two most interesting developments, in my opinion, are the imminent rollout of Facebook beacons and the integration of mobile payments into Facebook Messenger, the platform is no stand-alone social messaging application.