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freemium
(redirected from Freemium business model)

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freemium
(FREE preMIUM) A very popular marketing approach for software and services that provides a limited free version and a more expansive paid version. For example, an online backup provider may offer five gigabytes of storage at no cost but then charge for greater capacities. A software application may include basic functions for free, while the paid version provides enhanced capabilities.
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In 2007, WorldMate announced its switch to the Freemium business model across all smartphone platforms, including Nokia S60, Windows Mobile and Symbian UIQ.
WorldMate Continues Market Leadership with Record 2007 Customer ... by Business Wire
As a result, it now supports all major smartphone platforms through its Freemium business model.
WorldMate Mobile Travel Services Now Free for Windows Mobile ... by Business Wire
WorldMate is a best-selling UIQ application and continues its progress with the Freemium business model.
WorldMate Travel Services Now Free for UIQ and Windows Mobile ... by Business Wire
 
 
 
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