Matthew George Gallup
, Cadet Lieutenant, United States Military Academy
Modern polling didn't really take off until George Gallup
used scientific methods to correctly predict Franklin Roosevelt's landslide victory seeking a second term in 1936.
Having been personally acquainted with the late George Gallup
, father of the Gallup poll (and modern opinion surveying), I'm sure he'd be delighted seeing the organization he founded probing the ties between a city's civic values and economy.
Public opinion polls prepared by George Gallup
, Elmo Roper and others began appearing during the depression decade.
In this last half century, only 170 individuals have been selected to the Hall of Fame, including such legendary figures of the advertising, communications and marketing universe as Leo Burnett, Raymond Rubicam, George Gallup
, William Bernbach, and David Sarnoff.
Edersheim's extensive interviews with some of these luminaries, including Warren Bennis, Ram Charan, Bill Gates, George Gallup
Jr and A G Lafley offer compelling commentary on Drucker's vast influence.
Yet, as Susan Ohmer reminds us in her study of pollster George Gallup
, producers in America's motion picture capital are primarily concerned with box office receipts rather than art or ideology.
Renowned pollster George Gallup
once referred to data gathering this way: "Not everything that can be counted counts; and not everything that counts can be counted.
The advisory board of Stetson's BLP also has a distinctly rightward flit, featuring conservative Christians such as Mary Ann Glendon, Os Guinness and George Gallup
In the 1940s, George Gallup
gained icon status for pioneering political polls; GM sales managers plastered their walls with giant weekly maps of counties coded for color preference of cars; and economist Gunnar Myrdal exposed the systematic effects of racism on African Americans with a multi-volume encyclopedia, An American Dilemma.
In the mid-1930s, George Gallup
, Elmo Roper, and Archibald Crossley developed modern polling techniques.
It began in earnest a half century ago at the hands of George Gallup
and Elmo Roper.