Printer Friendly
Dictionary, Encyclopedia and Thesaurus - The Free Dictionary
1,752,833,675 visitors served.
forum mailing list For webmasters
?
New: Language forums
Dictionary/
thesaurus
Medical
dictionary
Legal
dictionary
Financial
dictionary
Acronyms
 
Idioms
Encyclopedia
Wikipedia
encyclopedia
?

Google AdWords

   Also found in: Wikipedia 0.02 sec.

Google AdWords

A targeted advertising program in which business ads appear as "sponsored links" on the Google results pages as well as the results pages of Google's partners, such as AOL and Ask.com. The advertiser chooses keywords and a short one- or two-line text ad, which is displayed on the results pages when the ad keywords match up with the search keywords.

AdWords "Quality Score"
The order of ads is determined by several factors. One is the amount advertisers are willing to pay Google for a user to click their ad, and others are the relevance of the ad to the search and the historical click-through rate of the ad. In 2008, Google began to factor in the load time of the landing page. The overall quality score also influences an ad's position on the Google network, as well as affecting the calculation of a keyword's minimum bid.

Local and regional businesses can narrow down their targets to a specific radius of potential customers. AdWords was launched in 2000 and has been tweaked continually since. See Google AdSense.



How to thank TFD for its existence? Tell a friend about us, add a link to this page, add the site to iGoogle, or visit webmaster's page for free fun content.
?Page tools
Printer friendly
Cite / link
 Email
Feedback
? Mentioned in ? References in periodicals archive
 
Use pay-per-click advertising by Google Adwords (www.
Attract more online customers: make your Website work harder for you by Fling, Sharon / Black Enterprise
Newport Beach-based dMarc Broadcasting for the Google AdWords platform in January, 2006.
Google gobbles Santa Monica photo recognition shop by Cox, Dan / Los Angeles Business Journal
And pay-per-click advertisers tend their Google AdWords campaigns like fussy gardeners pulling weeds and plucking dead blooms.
Mosaic Media launches Google newsletter by The Newsletter on Newsletters
More results
 
Encyclopedia browser? ? Full browser
 
 
Encyclopedia
?

Disclaimer | Privacy policy | Feedback | Copyright © 2009 Farlex, Inc.
All content on this website, including dictionary, thesaurus, literature, geography, and other reference data is for informational purposes only. This information should not be considered complete, up to date, and is not intended to be used in place of a visit, consultation, or advice of a legal, medical, or any other professional. Terms of Use.