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meme |
Also found in: Medical, Wikipedia | 0.01 sec. |
meme(Pronounced "meem") A trend, belief, fashion or phrase that is passed from generation to generation through imitation and behavioral replication. Coined by Richard Dawkins in his 1976 book "The Selfish Gene," memes and memetics are the cultural counterpart to the biological study of genes and genetics. Using the evolution analogy, Dawkins observed that human cultures evolve via "contagious" communications in a manner similar to the gene pool of populations over time.
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Seth Godin: Author of Permission Marketing: Turning Strangers into Friends and Friends into Customers and co-author of Unleashing the Idea Virus -- David Weinberger: Co-author of The Cluetrain Manifesto and Editor of the Journal of the Hyperlinked Organization speaking on "The Personalization Context" -- Jack Aaronson, Director of Personalization Barnes and Noble, on "The Rules of Engagement: How I Learned to stop Worrying and Love Personalization" Seth Godin, formerly of Yahoo and author of Unleashing the Idea Virus |
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