Illness Tracking also will enable users to combine insights from all other IRI
solutions, including IRI
Consumer and Shopper Insights Advantage and IRI
Media Advantage, creating a robust and comprehensive activation platform, IRI
The partnership will align IRI
's Consumer Network Household Panel with Wal-Mart's customer segments to provide what IRI
executives say will be a clear picture of the key consumer dynamics that drive the retailer's brand and category performance.
The 24th IRI
prime study groups will begin meeting in fall 1997, so that draft documents may be presented at the annual IRI
forum scheduled in Washington, DC, May 3-5, 1998.
AllScan Convenience Store Tracking service is the only 100 percent scan-based, point-of-sale (POS) data tracking solution for the convenience channel.
This isn't the first collaborative effort for the two companies: Wal-Mart is already leveraging consumer and shopper insights from the IRI
RxPulse Patient Panel to better understand the motivations, behaviors, and needs of its healthcare-related shoppers, IRI
We are extremely pleased to be working with IRI
to gain these valuable insights to drive our business even further.
Obtainable as stand-alone solutions, IRI
today provides CPG companies with the agility to quickly make forward-looking business decisions based on integrated data, measurable observations and reliable forecasts.
Times & Trends Report, 2008 New Product Pacesetters: The Role of Innovation in a Down Economy" is available from IRI
, the leading global provider of consumer, shopper, and retail market intelligence and insights for the consumer packaged goods (CPG), retail, and healthcare industries.
's technology vision and supporting IRI
Advantage business application strategies provide CPG companies with the flexibility to integrate entire suites of applications at one time or to add specific targeted applications over time.
is the world's leading provider of consumer, shopper, and retail market information, insights and decision solutions to 95 percent of the FORTUNE Global 500 consumer packaged goods (CPG), healthcare and retail companies.
AllScan Convenience Store Tracking service is the first 100 percent scan-based, point-of-sale (POS) data tracking solution for the convenience channel.
Joint Project Aligns IRI
Consumer Network[TM] Household Panel with Wal-Mart's Unique Customer Segments; Delivers New In-Store Insights