Lazarsfeld, Paul

Lazarsfeld, Paul (Felix)

(1901–76) sociologist; born in Vienna, Austria. He studied mathematics, law, and social psychology at the University of Vienna, where he established a social psychology research center before emigrating to the U.S.A. in 1933. At Columbia University (1940–69) he founded (1945) the Bureau of Applied Social Research. He later taught at the University of Pittsburgh (1970–76). A quantitative methodologist, he was an early researcher of the listening habits of radio audiences and of American popular culture. He became a leading authority on the mass media and voting patterns; the latter work formed the basis of modern voting projection techniques. He devised Latent Structure Analysis, a mathematical technique used in sociological analysis. His books include several regarded as classics: The Unemployed of Marienthal (1933), The People's Choice (1944), and Voting (1954).
References in periodicals archive ?
MERTON, Karl & LAZARSFELD, Paul (1948): "Mass Communication, Popular taste and Organized Social Action".
Lazarsfeld, Paul E, Bernard Berelson, and Hazel Gaudet.
Arnheim, Rudolf, "The World of the Daytime Serial", in Lazarsfeld, Paul F.
Herzog, Herta, "What We Know About Daytime Serial Listening", in Lazarsfeld, Paul F.
LAZARSFELD, Paul (2001) "Memoria de un episodio en la historia de la investigacion social", Revista Espanola de Investigaciones Sociologicas, 96, pp.
Lazarsfeld, Paul, 1974, "El algebra de los sistemas dicotomicos", en Metodologia de las ciencias sociales II.
LAZARSFELD, Paul, Bernard BERELSON y Hazel GAUDET (1968) The Peope's Choice.
BERELSON, Bernard, LAZARSFELD, Paul and MCPHEE, Williams (1971): "Political Processes: the Role of the Mass Media", in SCHRAMM, Wilbur and ROBERTS, Donald (eds.
KATZ, Elihu and LAZARSFELD, Paul (1955): Personal Influence: The Part Played by People in the Flow of Mass Communications.
LAZARSFELD, Paul (1985) "La campana electoral ha terminado", en Miquel de Moragas (ed.
LAZARSFELD, Paul (1953) "The Election is Over", Public Opinion Quarterly, num.