Marshall McLuhan

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McLuhan, Marshall

(Herbert Marshall McLuhan), 1911–80, Canadian communications theorist and educator, b. Edmonton, Alta. He taught at the Univ. of Toronto (1946–80) and at other institutions of higher education in Canada and the United States. McLuhan gained popularity and fame in the 1960s with his prophetic proposal that electronic media, especially television, were creating a "global village" in which "the medium is the message," i.e., the means of communications has a greater influence on people than the information itself. While many of the mass media were in early stages of development, McLuhan considered their effects on people to be potentially toxic and dehumanizing. His books include The Mechanical Bride (1951), The Gutenberg Galaxy (1962), Understanding Media (1964), From Cliché to Archetype (1970, with W. Watson), and City as Classroom (1977, with K. Hutchon and E. McLuhan).

Bibliography

See biographies by W. T. Gordon (1997) and D. Coupland (2010).

References in periodicals archive ?
I think it was Marshal McLuhan, the Canadian philosopher, who first defined war as a form of compulsory education, or as he called it, ``the gory little red school house of the global village.
Launched by Roaring Fork Press publisher Phyllis Johnson two years earlier to appeal to skiers, wildlife preservationists, and lovers of cool jazz in the comfortable environs of Colorado's Red Mountain, Aspen found its genteel origins abruptly buried when impresario David Dalton, a rock critic always in the swim of things, took over the magazine in 1966 and commissioned Andy Warhol and Marshal McLuhan to edit issues 3 and 4, respectively.
Media Theorist Compared to Marshal McLuhan Will Lead Digital Humanities Research