Mass Observation


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Mass Observation

a research organization established in 1936-37 by Charles Madge and Tom Harrison, which continued during World War II and has recently been revived. It conducted social surveys by asking volunteer observers to write reports on their own and others’ experiences, to keep diaries, and to answer QUESTIONNAIRES. In general, the approach was qualitative and unsystematic, which raised doubts about the representativeness of its findings.
References in periodicals archive ?
These were gathered from popular publications in newspapers and in Mass Observation reports and interviews.
A Mass Observation report from the day after Churchill delivered his 'finest hour' broadcast in 1940, shows reaction to the speech was not unanimous.
Running through the pages are the names of significant informants: Nella Last, the Barrow housewife, whose diaries are among the unexpected treasures of the Mass Observation archive, and sociologist Michael Young, son of an absent Australian father and a hopelessly romantic Irish mother.
It is also in this chapter that Miller makes the most interesting use of Mass Observation materials, reading them against Lehmann's writing to reveal the complex roles that class and gender status played in the experience of the Blitz.
The attention to detail is motivated in part by MO2, or Mass Observation, an unofficial organization begun in 1937 in England that set out to observe people and "the things surrounding people.
Dr Kramer analysed responses to questions about family history research put to people taking part in the Mass Observation Project, based at the University of Sussex, in which people volunteer to write about their lives as a record of everyday life.
After it finally wound up, we assumed the magazines had been destroyed, but in 2003 a young woman called Jenna Bailey found them in a Mass Observation Archive.
THE Mass Observation project, started in the 1930s, is the inspiration behind artist Jane Hughes's latest exhibition.
She has amassed a wealth of evidence including material collected by Mass Observation, letters written to Marie Stopes, reports from several birth control clinics, and particularly rich material gleaned from 193 oral-history interviews conducted with men and women based in South Wales, Oxford, Hertfordshire, and Blackburn.
OUR LONGEST DAYS, by the writers of Mass Observation (Profile Books, pounds 8.
The Mass Observation Archive at the University of Sussex has been plundered increasingly in recent years as a source of cultural and leisure experiences in the period immediately before, during and after the Second World War.
Instead, the pictures come off looking like an affectionately wry portrayal of British identity, something halfway between Mass Observation and Martin Parr by way of August Sander.