Paley, William S

Paley, William S(amuel)

(born Sept. 28, 1901, Chicago, Ill., U.S.—died Oct. 26, 1990, New York, N.Y.) U.S. broadcaster. He worked in his family's cigar business from 1922. His success at increasing sales through radio advertisements sparked his interest in the medium. He invested in a small radio network, Columbia Phonographic Broadcasting System, becoming its president in 1928 and rapidly adding member stations. He built CBS into one of the world's leading radio and television networks, serving as president (1928–46) and chairman of the board (1946–90). He launched CBS News in 1933 and built its outstanding staff, including Edward R. Murrow.