Parada del Sol

Parada del Sol

Late February
In 1951 the town of Scottsdale, Ariz., began an annual Sunshine Festival. The event featured a parade through the downtown that led to the city park for a family barbeque. In 1954, the newly-formed Scottsdale Jaycees took over the event and renamed it the Parada del Sol.
Wanting to use the Parada del Sol to highlight Scottsdale's Old West heritage, the Jaycees adopted the slogan "The West's Most Western Town" to promote the event. They added Western-style staged gunfights and holdups to the festival. In 1956 a Professional Rodeo Cowboys Association-sanctioned rodeo was added. Over the years, the rodeo has been held at different sites around Scottsdale, including the Scottsdale Stadium and the Rawhide Western Town. It is now located at the Equidome Arena at WestWorld in north Scottsdale.
Since 1959 the Parada del Sol has begun with the Hashknife Pony Express run from the town of Holbrook to Scottsdale, the only pony express service still officially authorized by the U.S. Postal Service. This delivery is followed by the two-mile parade itself, held on a Saturday, which features 150 floats and some 1,000 horses. The parade ends in Old Town, where spectators can go for a block party with food, drinks, games, live music, and pony rides for the children. The three-day rodeo begins on the following Friday.
CONTACTS:
Scottsdale Jaycees Parada del Sol
P.O. Box 292
Scottsdale, AZ 85252
480-990-3179
www.scottsdalejaycees.org/paradadelsol
References in periodicals archive ?
28 the riders will arrive at the Scottsdale Main Post Office signaling the beginning of the Parada Del Sol (Walk in the Sun) Rodeo Days.
For the last 56 years, many of the world's best cowboys have converged on Scottsdale each February to compete for bragging rights in the Parada del Sol Rodeo.
Accolades include winning competitions at the San Diego Museum of Art, the Hubbard Museum of Art, the Illinois State Fair, the Salmagundi Show in New York City, the Union League Club of Chicago, being chosen five times as artist for the Parada Del Sol Rodeo in Scottsdale, AZ and having a painting selected for the 1988 Prescott Centennial Rodeo.
Accolades include winning the Salmagundi Show in New York City, the Union League Club of Chicago, being chosen five times as artist for the Parada del Sol Rodeo in Scottsdale, AZ and having a painting selected for the 1988 Prescott Centennial Rodeo.