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pay-per-click
(redirected from Pay per click)

   Also found in: Dictionary/thesaurus, Financial, Acronyms, Wikipedia 0.03 sec.
pay-per-click
A marketing system on the Web in which the advertiser pays when the user clicks on its advertisement and goes to its site. This is a more interactive, results-oriented method compared to paying for just the placement of a banner ad on a Web page regardless if anyone clicks on it.

Pay-per-click search engines, such as Yahoo! Search Marketing and 7Search.com, are search sites that return the results of a search based on how much the advertiser bid for placement. The one that bid the most gets its offering to appear first in the results list; the second-highest appears second, and so on. After all paid advertisers are displayed, all the other results appear just like regular search engines. If the user clicks on a paid advertiser's offering to go to its Web site, the pay-per-click search engine charges the advertiser's account for the bid amount. For more information, visit www.payperclicksearchengines.com.


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To drive traffic to a website, splash page or blog, most marketers look to pay per click advertising and/or article marketing Several discussions and studies have concluded that pay per click is more cost effective To drive traffic to a website, splash page or blog, most marketers look to pay per click advertising and/or article marketing.
Internet marketing articles is a platform which you can use through Google which is the most used and the largest search engine n the world which makes it extremely effective and has thousands of companies achieve their goals and Google is one of the major companies that made the pay per click what it is today.
An advantage to using Pay Per Click Ads is it is a fairly expensive way to enter the market your targeting compared with other means.
 
 
 
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