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pay-per-click
(redirected from Pay-for-performance)

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pay-per-click
A marketing system on the Web in which the advertiser pays when the user clicks on its advertisement and goes to its site. This is a more interactive, results-oriented method compared to paying for just the placement of a banner ad on a Web page regardless if anyone clicks on it.

Pay-per-click search engines, such as Yahoo! Search Marketing and 7Search.com, are search sites that return the results of a search based on how much the advertiser bid for placement. The one that bid the most gets its offering to appear first in the results list; the second-highest appears second, and so on. After all paid advertisers are displayed, all the other results appear just like regular search engines. If the user clicks on a paid advertiser's offering to go to its Web site, the pay-per-click search engine charges the advertiser's account for the bid amount. For more information, visit www.payperclicksearchengines.com.
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Hamm, CPA, served as an executive compensation consultant, designing pay-for-performance programs.
CEO pay for performance: reality or illusion: is it "pay for ... by Hamm, John W. / Chief Executive (U.S.)
Examine why some think pay-for-performance programs need significant restructuring before they can make an impact and improve health care.
Pay-for-performance: hit or myth? by Marco, Alan P. / Physician Executive
Implications for Nursing According to AHRQ, there are over 100 pay-for-performance initiatives nationwide sponsored by a variety of health plans, employer coalitions, and public insurance programs (AHRQ, 2006).
Pay for performance: a nursing perspective by Scott, Diane E. / Georgia Nursing
 
 
 
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