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podcast
(redirected from Podcaster)

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podcast
(iPOD broadCAST) An audio broadcast that has been converted to MP3 or other audio file format for playback in a digital music player. Although many podcasts are played in a computer, the original concept targeted portable devices; hence, the "pod" name from "iPod."

Podcasts may be offered as downloads from a Web site, or they may be made available via a syndication format. Users install a media aggregator program in their computers such as iTunes or Juice. Also called a "podcatcher," the application captures the audio feeds from the Internet for downloading to the music player. See syndication format.

Podcasting Everything
Conceived as a way to listen to audio broadcasts, podcasting evolved to include images and video (see photofeed and vidcast). Electronic slide shows are created as podcasts (see enhanced podcast), and "sound seeing" is the audio recording of a person's experiences when traveling. Some museums make audio tours available as podcasts, and art students and professors create their own unauthorized and often controversial narrations of famous works. See autocasting, punchcasting and learncasting.
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The app author, Alex Sokirynsky, submitted his application to distribute Podcaster in Apple’s iPhone app store in mid-August.
More Silence from Apple on iPhone Apps by Gillian Reagan / The New York Observer
One of the things this does for smaller businesses is give them a low-barrier entry into some of the media that has been available only to businesses with bigger budgets," said podcaster Shel Holtz, a public relations expert who lives in Concord, Calif.
Podcasting: a new alternative to radio? Some banks are utilizing the ... by Lubetkin, Steven L. / ABA Bank Marketing
Similar to the concept of opt-in email, podcasting takes full advantage of technology in reaching a pre-qualified, self-selected audience that craves the information and expertise a podcaster provides.
The New Marketing Revolution by Jason Tarasi / Advertising, marketing, public relations community
 
 
 
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