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public broadcasting
(redirected from Public-broadcasting)

   Also found in: Wikipedia 0.01 sec.
public broadcasting: see broadcasting broadcasting, transmission of sound or images to a large number of receivers by radio or television. In the United States the first regularly scheduled radio broadcasts began in 1920 at 8XK (later KDKA) in Pittsburgh.
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Underwriting provides a unique marketing opportunity, saturating the presumably upscale public-broadcasting audience with the underwriter's product or service.
 
 
 
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