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link exchange |
Also found in: Wikipedia | 0.01 sec. |
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link exchange (1) Also called "reciprocal linking," it is an agreement between Web sites to provide hyperlinks to each other in order to increase visitors and search engine page ranking. Three-way linking links site A to B, B to C and C to A, creating a less obvious relationship than between two sites and considered better for search engine optimization (SEO). See link campaign.(2) An organization that places advertisements from one Web site onto the pages of another. It ensures that the ads are divided equitably so that if site A displays an ad from site B, site B will be sure to show an ad from site A. Want to thank TFD for its existence? Tell a friend about us, add a link to this page, add the site to iGoogle, or visit the webmaster's page for free fun content. |
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