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ROI |
Also found in: Dictionary/thesaurus, Financial, Acronyms, Wikipedia, Hutchinson | 0.03 sec. |
ROI(Return On Investment) The monetary benefits derived from having spent money on developing or revising a system. In the IT world, there are more ways to compute ROI than Carter has liver pills (and for those of you who never heard of that expression, it means a lot). The intangibles are sometimes the most important benefits, but because many of them may be long term, they are typically the most difficult to quantify. See TCO. |
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He calculates that a return on investment will be reached in a year and a half. Across these four segments, respondents reported that the return on investment from events and the strategic role of event marketing in the sales cycle continued to strengthen, a trend that has carried through from the earlier surveys. Bratland's and Syring's group had set a target return on investment of 18%. |
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