Revson, Charles

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Revson, Charles (Haskell) (1906–75) business executive; born in Boston, Mass. With two partners he founded Revlon Inc. (1932), of which he was president (1932–62) and chairman (1962–75). Revlon introduced opaque nail polish and matching colors for lips and nails. Largely through Revson's flair for new product development and brilliant magazine advertising, it became the largest retail cosmetics and fragrance company in the U.S.A.

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