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search engine optimization
(redirected from Search engine optimisation)

    Also found in: Wikipedia 0.07 sec.

search engine optimization

Designing a Web site so that search engines easily find the pages and index them. The goal is to have your page rank as high up on the results list as possible, if not at the very top. Search engine optimization (SEO) includes the choice of keywords used in the text paragraphs and the placement of those words on the page, both visible and hidden inside meta tags.

Keep 'Em Guessing
Search engines use different criteria for ranking pages, and those criteria may be periodically changed to keep Web page designers from falsely describing their pages and obtaining a permanent, high ranking. This is why an entire industry exists to help Web site owners rank as high as possible. See cloaking, shadow domain, meta tag and social search engine.



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Strange specialises in providing clients with digital solutions covering creative, brand services, e-commerce and content management systems, viral marketing, website design, e-marketing programs, analysis, rich media solutions, search engine optimisation and marketing, PPC, media planning and buying, online pr and hosting.
Company Profile for Strange Corporation Ltd by Business Wire
Isabella Oliver exploits a full range of online marketing activities: email marketing, pay-per-click advertising, search engine optimisation and datafeeds to aggregators like Froogle.
Maternity Designer Isabella Oliver e-commerce Website Named Best ... by Business Wire
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