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stereotype
(redirected from Steroetype)

    Also found in: Medical, Wikipedia, Hutchinson 0.06 sec.
stereotype (stĕr`ĕətīp'), plate from which printing is done, made by casting metal in a mold, usually of paper pulp. The process was patented in 1725 by the Scottish inventor William Ged. Firmin Didot improved the process, named it, and extended its use. Cylinder presses, by which newspapers were traditionally printed, use curved stereotype plates that fit the cylinders. For other applications, stereotype has largely been replaced by electrotype.
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Another chapter tackles English prejudice--the steroetype of the thick-headed Paddy which has been used to justify British control since Elizabeth I's time.
Pardon and peace: a reflection on the making of peace in Ireland by For A Change
Pearlstein is glad for the praise, but he dislikes any part of the steroetype tha a hot agency has to be primarily a talented creative shop.
Pearlstein takes fitting bow in button-down advertising world by Howard, Bob / Los Angeles Business Journal
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