umbrella term

(redirected from Umbrella name)

umbrella term

A term used to cover a wide-ranging subject rather than one specific item. In many cases, umbrella terms are more marketing oriented than technical. Umbrella terms might be buzzwords for a while, but they often fade into the woodwork. See buzzword.
References in periodicals archive ?
The tour will include 35 stars from SM Town - the umbrella name for artists signed under South Korea's SM Entertainment - including Kangta, BoA, TVXQ
The Wales Way is the umbrella name for three initial routes, celebrating key tourism products and experiences along the North Wales Way, the Coastal Way and the Cambrian Way.
He said that the 'Old Town' encompasses a huge area, from the statue of Makarios to Papantoniou supermarket, Moutallos, the main roads and the pedestrianised area, and that these must all be established under one umbrella name, 'old town.
City Safety will become the umbrella name for all of Volvo Cars' auto brake functions -- which are standard equipment in the all-new XC90.
has grafted Sunni Arab forces with the Kurds, under the umbrella name of "Syrian Democratic Forces.
Sound moniker to a comprehensive group that includes creative picture work--including DI, mastering and color--under the umbrella name Warner Bros.
Outside of major rebel groups such as al-Qaeda's al-Nusra Front and Ahrar al-Sham, which are not part of the ceasefire deal, many relatively tiny groups operate under the Free Syrian Army umbrella name.
During the 1930s, the patterns and shapes produced by Wilkinson's were to vary greatly, and in 1935/6 the Bizarre umbrella name was dropped; pieces being marked Clarice Cliff.
To mark the 10th anniversary of Julia's death, her friends and colleagues at Live, where she was a prolific writer in residence, commissioned five short plays to be performed together under the umbrella name, Rendezvous.
Basically it's the umbrella name for Volvo's new range of powertrains which are all engineered, designed and built in-house in Sweden, meaning the company no longer relies on third party influences.
The umbrella name Red Potatoes have also seen changes take place behind the scenes with some of the solid older seed varieties such as Red Norland and LaSoda being grown alongside newer seeds such as Sangre, Dakota Ruby, and Red Chieftain.
If we are honest, it is primarily just an umbrella name for all the exciting things that we (and others) are already doing in this field--a collective bringing together all those with an interest in equality and diversity in children's literature.