WAMBAM

WAMBAM

(Web Application Meets Brick And Mortar) The traditional retail organization that has added an online shopping presence.
References in periodicals archive ?
That's why we built a WAMBAM solution-Web Application Meets Brick and Mortar -- to finally bridge the gap, allowing marketers to deliver what consumers want from the web: free samples, coupons and promotions that support all sales channels, whether online or in stores