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Watson, John Broadus

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Watson, John Broadus, 1878–1958, American psychologist, b. Greenville, S.C. He taught (1903–8) at the Univ. of Chicago and was professor and director (1908–20) of the psychological laboratory at Johns Hopkins. Watson emphasized the study of observable behavior, rejecting introspection and theories of the unconscious mind. He originated the school of psychology known as behaviorism behaviorism, school of psychology which seeks to explain animal and human behavior entirely in terms of observable and measurable responses to environmental stimuli. Behaviorism was introduced (1913) by the American psychologist John B.
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, in which behavior is described in terms of physiological responses to stimuli. Watson's work influenced B. F. Skinner Skinner, Burrhus Frederic, 1904–90, American psychologist, b. Susquehanna, Pa. He received his Ph.D. from Harvard in 1931, and remained there as an instructor until 1936, when he moved to the Univ. of Minnesota (1937–45) and to Indiana Univ.
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 in his groundbreaking studies of operant conditioning, and had a major impact on the development of behavior therapy behavior therapy or behavior modification, in psychology, treatment of human behavioral disorders through the reinforcement of acceptable behavior and suppression of undesirable behavior.
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. His writings include Psychology from the Standpoint of a Behaviorist (1919, repr. 1983), Behaviorism (1925, repr. 1970), and Psychological Care of Infant and Child (1928, repr. 1972).

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