App Economy

Coined in the 2010s, the App Economy refers to the smartphone and tablet revolution whereby a mobile application is available for just about everything. Starting in 2008, Apple created the App Economy and coined its widely touted and trademarked slogan "There's an App for That." The App Economy quickly migrated to Android and other mobile platforms. Since then, tens of billions of mobile apps have been downloaded. See app.

The App Economy enabled the "gig economy," whereby freelancers fill jobs that are normally performed by full-time employees (see gig economy). See New Economy and economies.

Mobile Delivery
After thousands of Apple (iOS) and Android apps were created, two alternate mobile development methods gained momentum that eliminated the need for expertise in multiple programming languages. The first is the mobile website, which is a separate version delivered to phone users. Although a different set of Web pages, it is programmed in the same HTML/JavaScript languages of the desktop site.

The second method is the responsive website, which is also coded by a Web programmer. However, the responsive site simply adjusts to the size of the screen, and the same Web programming languages are used. See responsive Web design.

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References in periodicals archive

They say that because of Apple's dominance of the app economy, its potentially small changes can wreak havoc on many businesses.

App makers say Apple's move to protect kids' privacy could devastate their businesses

MedAware is well poised to be a leader in this app economy.'

MedAware names new scientific advisory board member

Poynt OS is an open operating system that can power any smart payment terminal worldwide, creating a new app economy for merchants and allowing developers to write once and distribute everywhere.

SpotOn partners with Poynt to introduce all-in-one payment, marketing solution for SMBs

Carriers worldwide use Syntonic's easy-to-deploy Revenue Generation Platform to generate new income streams from mobile data and the app economy. Syntonic's award-winning software, services, and support span mobile advertising, content monetization, online commerce, and expensive management for enterprises.

Syntonic releases new mobile services

Poynt OS creates a new app economy for merchants by allowing developers to write once and distribute everywhere.

Poynt announces $100m Series C raise

Additionally, it paved the way for the rise of the app economy, where globally it is expected to be worth $6.3 trillion by 2021, according to a report from app analytics firm App Annie.

5G is set to transform the SME industry in Qatar

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