Sensormatic Electronics Corp., for instance, has unveiled digital versions of its wide-exit and in-floor UltraMax
antitheft systems.
Sensormatic's UltraMAX
antitheft technology has been installed in the new team store for the Manchester United soccer club.
"So basically whatever the system the retailers are working on we will have the ability to activate the right
antitheft device," comments Eric Thoreux, president of Coty U.S.
"Retailers and manufacturers share a common goal of selling more products to customers, and source tagging [placing small
antitheft labels into merchandise during manufacturing or packaging] helps us achieve that goal."
In a recent case, the Georgia Court of Appeals ruled that detaining a person because he or she triggered an
antitheft alarm at a retail store does not constitute false imprisonment even if the customer is exonerated of any wrongdoing.
Currently more than 120 retailers and 1,800 consumer goods suppliers are applying Sensormatic's
antitheft labels to merchandise during manufacturing or packaging processes using Sensormatic systems, according to Bob Clucas, marketing manager of North American retail operations.
Some
antitheft devices offer an insurance guarantee.
Combining the technology with Sensormatic's UltraMax
antitheft system to form SmartEAS will transform each security tag on a product into a computer chip with the ability to read, write and store information, according to the spokesman.
To ease concerns about shoplifting, Rogaine is available with source tags that are compatible with either Sensormatic or Checkpoint
antitheft systems.
"In the near future it's going to pretty much be a reality," Bender says of the technology whereby
antitheft sensors are embedded in products or packaging at the point of manufacture.
