Catch a new-product demonstration and explore the unique
MarketSpace plaza, where 38 select sponsors will showcase their products and services.
Marketspace has emerged as a challenger to the traditional marketplace, with information-based value creating opportunities apparently available to all (Rayport & Sviokla, 1994).
"Cybermediaries in Electronic
Marketspace: Toward Theory Building." Journal of Business Research 41 (1998): 215-21.
A new global awareness offers a golden opportunity for CPAs to take the leadership role in occupying the global, ever-increasing
marketspace of ideas and strategic vision.
As with Canon, such redefinition not only provides the innovator with a large, profitable, and undefended
marketspace, it can also serve as the platform from which to challenge the incumbent in its own arena.
(32.) Mitrabarun Sarkar, Brian Butler, and Charles Steinfield, "Cybermediaries in Electronic
Marketspace: Toward Theory Building," Journal of Business Research 41, No.
Users can register for a free password to access the "Development Tool Catalog" and join the "D&R Community." The "
Marketspace" section contains reference links to new catalogs, design tools, and a system prototyping catalog.
Infomediaries are to information markets in the electronic
marketspace what intermediaries, such as wholesalers and retailers, are to physical markets in more traditional
marketspaces.
Commerce is witnessing a governance shift from traditional vertical integration toward "virtual integration" (Sheth and Sisodia 1999) coinciding with a location-centric shift from marketplace to a more virtual "
marketspace" via the proliferation of new marketing models based on electronic commerce.
The interesting parallel is that if an e-fulfillment requirement emerges in one
marketspace, it is likely that the same requirement will eventually emerge in all
marketspaces.