Some Rohm and Haas executives have begun to use
webcasting as an essential communications tool, Friedlander says.
Eemerge, the wholly-owned SL Green subsidiary which operates a portion of 440 Ninth devoted to offering flexible, short-term office space to companies looking for ready-to-use, technologically equipped premises, installed the
webcasting capability ten months ago and now many tenants feel it is 'de rigueur.'
"A lot of our clients today are using
webcasting for what I would call PR events with announcements, mergers/acquisitions, trading, etc.," Radner says.
The digital world is fast moving and technology evolves very quickly, so as Sequence was already providing webcast services, the MD of that company, Richard Baker, and me decided to set up MultiStream to concentrate on providing professional
webcasting services.
Total
Webcasting utilized their proprietary technology, the TW Mediacart[TM] to provide multiple robotic cameras, lower third graphics, integrated slides, viewer verification and HQ audio mixing with a single technician as the operator.
PRODUCT:INTERNET WORLD GUIDE TO
WEBCASTING -- THE COMPLETE GUIDE TO BROADCASTING ON THE WEB SUPPLIER: JOHN WILEY & SONS PRICE:GBP24.95 ISBN:0-471-24217-9