addressable


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addressable

[ə′dres·ə·bəl]
(computer science)
Capable of being located by a computer through an addressing technique.

addressable

Reachable. When something is addressable, it can be accessed and manipulated by its location. For example, a website is addressable by its IP address, and hard drives are addressable by sectors. See byte addressable, IP address and sector.
References in periodicals archive ?
and NY Daily News, Sonobi's addressable solution now reaches more of the US population than either Snapchat or Twitter.
The company has a TV data and addressable advertising track record in the New York DMA, and this will expand to include the unique digital capabilities of Audience Partners thus delivering seamless multiscreen addressable solutions.
AT&T AdWorks combines scale in addressable TV advertising with targeting capability in the TV business and extends addressable TV campaigns across screens.
Previously, the advantages of addressable technology were available only on the detection side of a fire alarm system.
As the inaugural user of this new service, Sling TV brings comScore verified addressable TV impressions and OTT impressions together.
As a pioneer of data-driven, addressable television advertising the US, Cablevision was the first multichannel programming distributor (MVPD) to bring addressable television advertising to the New York DMA.
It provides users with a single, agnostic platform to create, understand and activate their addressable advertising campaigns leveraging a combination of first-, second- and third-party data sources.
RELATED ARTICLE: Implementation Specifications: Required Versus Addressable
M2 EQUITYBITES-March 3, 2017-Altice USA Acquires Multiscreen Addressable Advertising Solutions Firm Audience Partners
The module expands the base system to 255 addressable points, increases the number of relay outputs to 58, and adds 400 events to the history buffer for a total of 499 events.