adserver


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adserver

A Web-based server that delivers banner ads and popup ads to the requesting Web pages. For companies that sell their own ads, the adserver may be an inhouse or co-located machine at an ISP, or it may be owned by an Internet advertising company. See Internet advertising.
References in periodicals archive ?
It reflects Smart AdServer's aim to return control to premium publishers, enabling them to optimally benefit from the programmatic switch and maximize revenue, particularly in terms of strategic Mobile & Video inventories that reach the highest number of CPMs," said Cyrille Geffray, CEO of Smart AdServer.
AutoWeb's adserver platform enables advertisers to reach car buyers across all makes, models, locations and devices, delivering high-intent car shoppers to automotive-related websites and apps in real-time.
The carrier will also employ Amobee's Adserver technology for its Push SMS services, enabling advertisers and marketers to gain easy access to Globe's existing user data for targeting to aid further development of their own CRM systems.
Since 2001, Smart AdServer has developed and marketed an integrated advertising management platform, with a strong position in Europe and significant market share in North and South America.
NEW YORK -- Online ad server Smart AdServer and mobile Web technology pioneer dotMobi today announced that DeviceAtlas has been named as the official device detection solution for the Smart AdServer platform.
The Premium Display Adserver platform particularly boosts the system performance and manages multiple user accounts simultaneously from a single login.
Aqua Premium is a fully transparent collection of 1,636 sites available to advertisers by channel and employs a modern and sophisticated adserver that can serve any type of rich media and is open to site participation by invitation only.
SP AdServer, an easy-to-use online banner ad management and rotation tool for SharePoint 2007 and 2010;
com)-- dJAX Enterprise Adserver is a unique, integrated package of necessary and sophisticated ad serving solutions that are needed for successful digital ad campaigns on web pages, mobile screens and online videos.
The Green Channel sites are transparent and all linked to the company's new Aqua Premium adserver.
Nasdaq: LLNW) today announced that Smart AdServer will use the LimelightDELIVER object delivery service to increase the quality of service SmartAdServer provides to international clients, manage peaks of online demand, and decrease the cost of bandwidth.
Available for both the MOSS 2007 and SharePoint 2010 platforms, SP AdServer helps users monetize their SharePoint sites with effortless management of straightforward pay-per-click or pay-per- impression advertising campaigns.