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bounce rate

   Also found in: Wikipedia 0.01 sec.
bounce rate
A measurement of the number of users who leave a Web site after viewing only one Web page. The rate is the number of users viewing only one page divided by the total number of users visiting the site.


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s content is the greatest measure of its success; endless clicks and a 99 per cent bounce rate make for interesting graphs but achieve little else.
The overall aim of this would be to reduce bounce rate and increase traffic, and increasing repeat visitors is a great way of achieving this.
Savvy online marketers believe that the unique graphics in a website play an important role in reducing the visitor bounce rate.
 
 
 
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