To date, the production of catalogues and other marketing material has been the responsibility of local specialist divisions, who have had sole authority to decide on the content and structure of their publications.
Up to now, product catalogues have been designed and printed in each country servicing local requirements, without being linked to a central product database.
Due to insufficient resources in the specialist divisions, it was not possible to issue new catalogues on a regular basis in some countries.
In the near future, using STEP we will be able to produce catalogues in 12 languages pretty much at the touch of a button and we will, in addition, be able to generate brochures and flyers for the relevant markets, and all this can be achieved without increases in production staff," explains Wirth.
Electronic industry reference catalogues provide users instantly accessible, comprehensive product information from industry manufacturers, all in one easy-to-use database.
The powerful searching features save users hours of looking through piles of paper catalogues for the product information they need.
ACS has been publishing electronic catalogues on CD-ROM since 1991, and currently produces 12 other industry-reference catalogues.
ACS also produces end-user catalogues which distributors provide to their customers.
BUSINESS WIRE)--June 14, 1995--The demand for industry-wide electronic catalogues continues to grow.
The catalogues, which are updated and distributed monthly on CD-ROM, ensure accurate, up-to-date product information at each user's fingertips.
ACS has been publishing electronic catalogues on CD-ROM since 1991, and produces nine industry-reference catalogues, including a foodservice equipment and supplies catalogue, and an electrical equipment catalogue.
Information contained in the databases includes electronic replicas of catalogue pages, as well as list prices, shipping information, CAD symbols, and line art.