Transmitting a message to all mobile phone users within a geographic area. Cell broadcast is used to provide information such as weather, traffic and the locations of local gas stations and restaurants.
The award of this contract reflects the fact that one2many has the most mature Cell Broadcast proposition on the market and can work with operators to effectively and efficiently incorporate the solution into their networks and third party infrastructure.
Maarten Mes continued: "One2many has recently closed large deals with multiple tier one carriers in North America for Cell Broadcast Centres (CBC) and Commercial Mobile Service Provider (CMSP) Gateways - for implementing CMAS, the United States' cell broadcast emergency alerts service.
The new Dynamic Pricing solution, built on the proven asset base of Telcordia[R] Service Director, analyzes voice and data network traffic, computes cell-based discounts using a configurable algorithm, and broadcasts the discounts via the cell broadcast center.
Einstein Wireless, a Wisconsin-based wireless carrier, has become the only wireless carrier in the nation to launch a cell broadcast system that will alert its subscribers about natural disasters, terrorist attacks, chemical explosions, wildfires and other life-threatening events.