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consumerism |
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consumerismMovement or policies aimed at regulating the products, services, methods, and standards of manufacturers, sellers, and advertisers in the interests of the buyer. Such regulation may be institutional, statutory, or embodied in a voluntary code accepted by a particular industry, or it may result more indirectly from the influence of consumer organizations. Governments often establish formal regulatory agencies to ensure consumer protection (in the U.S., e.g., the Federal Trade Commission and the Food and Drug Administration). Some of the earliest consumer-protection laws were created to prevent the sale of tainted food and harmful drugs. The U.S. consumer protection movement gained strength in the 1960s and '70s as consumer activists led by Ralph Nader lobbied for laws setting safety standards for automobiles, toys, and numerous household products. Consumer advocates have also won passage of laws obliging advertisers to represent their goods truthfully and preventing sales representatives from using deceptive sales tactics. Consumer advocacy is carried on worldwide by the International Organization of Consumers Unions (IOCU). |
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Also, "aspects of consumerism like engagement models, cost and quality transparency, and choice and convenience mechanisms, are being layered onto what we traditionally thought of as products like PPOs [preferred provider organizations] and HMOs," said Tom Richards, senior vice president of product for Cigna Healthcare. The author examines her thesis of the "irresistible Americanization of Europe" with reference to a number of innovations including the introduction of supermarkets and chain stores, the popularity of Hollywood films and celebrities among European audiences, the spread of service associations such as Rotary, the adoption of big brand marketing and the general inculcation of consumerism among the mass of the population. 1) However, Joel Spring's new book sharpens the analysis by exploring how the promotion and marketing of the ideology of consumerism led to the creation of our current "consumer state", thanks to the efforts of an unholy alliance (he calls it a "marriage") among schools, the U. |
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