domain tasting

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domain tasting

Trying out a new Internet domain name for five days, which is the grace period in which a registrant can choose to cancel the name and get a full refund of the registration fee. Domain tasting involves setting up home pages with ads and registering many domain names that are typically misspellings of a popular site or expired URLs. The home pages are tracked, and the ones that draw sufficient traffic and click-throughs within the first couple of days are kept, while the rest are cancelled. See URL hijacking, domain warehousing and domain kiting.
References in periodicals archive ?
ICANN has been only partially successful in responding to the threat of domain name tasting because of pressure exerted by CADNA and other organizations that have stepped up to answer CADNA's call to action.
These include protection of intellectual property rights, ending abusive domain name tasting, strict adherence to Internet fraud laws, transparency in the ownership of domain names and the use of lawful content.
Collins said that the ICA's goal is to give first priority to market-driven solutions to domain name industry problems such as abusive domain name tasting, noting that ICA had strongly supported the introduction of a "restocking fee" for the .