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eye tracking

   Also found in: Wikipedia 0.01 sec.
eye tracking
Determining what a user looks at. Using sophisticated equipment, eye tracking follows the eye movements of a person looking at any visual such as a printed ad, an application's user interface or a page on a Web site. It is used to analyze the usability and effectiveness of the layout.


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Optimized large print editions are easy to read: the character spacing and font selection has been chosen to enhance word recognition, word spacing and line spacing has been carefully adjusted to make eye tracking as easy as possible, and end of line hyphenation has been minimised.
Other topics include cultural variations in community volunteering, eye tracking controlled biofeedback for fusion therapy, the neurobiological reductionism explanation of mental events, and attention bias for asthma-related words.
 
 
 
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