research

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research

[ri′sərch]
(science and technology)
Scientific investigation aimed at discovering and applying new facts, techniques, and natural laws.
References in periodicals archive ?
Incepta Marketing Intelligence uses a holistic research approach that combines qualitative perception with quantitative precision, providing actionable insights to demystify decisions.
Cagan and her team at ORI have expanded the idea of a loss database to a holistic research service offering.