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hype
(redirected from hyping)

    Also found in: Dictionary/thesaurus, Idioms 0.01 sec.
hype1 Slang
a hypodermic needle or injection
hype2
1. intensive or exaggerated publicity or sales promotion
2. the person or thing so publicized


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Hyping is at the center of all great advertising campaigns.
Confessions of a (M)ad Man: The audacity of hype by Daily News Egypt (Egypt)
The second type is very tricky as you need to strip all the hype from the message to realize that the copywriter made a huge mistake by hyping the message while the opportunity is solid enough to sell itself.
The Best Business Online by Rami Doleh / Business community
For those that were shut out, we included the individual performances the studios were hyping.
BIG NAMES, SMALL CONSOLATION by Daily News (Los Angeles, CA)
 
 
 
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