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interstitial
(redirected from interstitials)

   Also found in: Dictionary/thesaurus, Medical, Wikipedia, Hutchinson 0.01 sec.

interstitial

In a separate window. See interstitial ad.


interstitial [¦in·tər¦stish·əl]
(crystallography)
A crystal defect in which an atom occupies a position between the regular lattice positions of a crystal.
(science and technology)
Of, pertaining to, or situated in a space between two things.

(World-Wide Web)interstitial - A World-Wide Web page that appears before the expected content page. Interstitials can be used for advertising (intermercial, transition ad) or to confirm that the user is old enough to view the requested page, etc..


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The message continues in interstitials between shows in the late afternoon, and it's capped at 6 p.
Their flagship product, AdIndex(TM), provides independent, third-party measurement of branding effectiveness across many online marketing platforms including buttons, banner ads, large formats, rich media, interstitials, streaming video and audio, and sponsorships.
Companies are bombarding online users with display-based ads such as banners, pop-ups, interstitials, and the like.
 
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