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landing page

   Also found in: Wikipedia 0.13 sec.

The Web page that is retrieved when an advertisement or link is clicked. The landing page typically contains information about the target product, but may also contain links to a variety of sites relevant to the subject (see jump page).



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Allstate posted a landing page on its Web site that identified the artists, such as country singer Dottie West and Cliff Burton of Metallica.
Landing Page Optimization - View the performance and compare landing pages based on combined revenue, expense, conversion rates and profitability across all channels.
Now, instead of changing only landing page titles to match the keywords we're buying, we're going to test also changing the URLs by keywords.
 
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