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logotype

   Also found in: Dictionary/thesaurus, Wikipedia, Hutchinson 0.02 sec.
logotype [′lō·gə‚tīp]
(graphic arts)
A single slug or line of type cast in one piece, that carries one or more words such as the name of a firm or a product; a special style of type may be used, and the logotype may include a trademark or other art work with the type. Also known as logo.
(systematics)
The selection or designation of a genotype after the generic name was published.


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The "John Deere" logotype and border also changed a bit.
Remote Dynamics," "REDIview(TM)," and their associated logotypes are trademarks and service marks of Remote Dynamics, Inc.
On the contrary, anything with a trademark or logotype from a tractor or implement company is worth a lot of money.
 
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